RegulAItion: Laying the brand foundations for RegulAItion
RegulAItion is a Knowledge-Tech company helping to unlock intelligence by reimagining the way in which organisations across the globe access data.
We were challenged to get under the skin of its business and simplify its technology into a series of powerful video assets.
These needed to cut through with RegulAItion’s most important audiences: investors, C-suite and future recruits.
We found success in three simple steps:
- Simplifying the message – breaking the software down into salient sound bites.
- Creating visuals – producing a bank of powerful visuals to tell the story.
- Media traction – unlocking high profile media interviews with business, fintech and technology contacts
We built a series of video assets that are now front and centre on the RegulAItion website:
Having now established a strong visual / brand identity for RegulAItion we are now looking to raise its profile in the industry having launched its AIR Platform to market.